Capture every enquiry, work every lead and fill every seat. Superbot AI is built into every step.
It answers every enquiry, remembers every student and tells your team what to do next.
Calls, WhatsApp, SMS, email and the portal land in one thread for each student.
Superbot remembers the language, who decides, and every promise your team made.
Applications, merit, counselling, offers and fees on one student record.
From the first enquiry to a confirmed seat, drawn out step by step.
Every website form, call, WhatsApp message, ad and fair enquiry lands in one CRM, instantly.
Leads, pipeline, follow-ups, campaigns, documents, fees and reports, on one student record.
Every number your leadership asks for, on one screen.
Captured from every source, de-duplicated and scored by Superbot.
Move students through your own stages, with the full story on every card.
Superbot ranks the day for each counsellor and explains why.
Consent and do-not-contact checks run before anything is sent.
Upload once, verify once, with a second check where you need it.
Fee structures, instalments, approvals and UPI receipts.
Funnels by source, programme and counsellor, ready to share.
The same Superbot that runs admission conversations for 350+ institutions works inside every screen of SB AURA, and shows its reason every time.
Wants B.Tech CSE and a hostel seat. Father will decide; worried about paying at once. Promised the instalment split by Friday.
Fee split by Friday · follow-up created
Haan Aarav, hostel fee do instalments mein de sakte ho. Poori breakup portal mein hai. Priya sends
The filter is shown and editable. Superbot never touches student data to answer.
112 of 120 range 104–118
Switches on after your first full season. Always a range, never a single number.
Six stages, from the first enquiry to a paid seat, and four engines that run through every one of them. All on one student record.
Capture, verify, score
Your stages and forms
One verification queue
Formulas, ranks, rounds
Offer to paid seat
Apply, accept, pay
A call on Monday, a WhatsApp on Tuesday, an email on Wednesday, the portal on Thursday — Superbot keeps one identity and one memory, so every conversation starts where the last one ended.
“What are the B.Tech CSE fees, and is there a hostel? My father will decide.”
Calls, chats, documents, payments, stage changes and Superbot's own notes appear in order on Lead 360 — so the next person picks up exactly where the last one stopped.
Send the fee breakup by Friday. He asked about instalments twice.
Can the hostel fee be paid in two parts?
Interested in CSE. Father decides. Wants instalments. Call back Fri.
Uploaded the Class 12 marksheet · +10 lead score
First enquiry · duplicate of a publisher lead, merged
Follow one student through six moments inside SB AURA.
| Student | Source | Score | Owner |
|---|---|---|---|
| Aarav Mehta New | Web form | 92 | Priya S. |
| Diya Nair | Web form | 88 | Rahul K. |
| Kabir Shah | Publisher | 81 | Priya S. |
| Riya Iyer | Import | 76 | Anita M. |
Interested in CSE · father decides · wants hostel · follow-up Fri
Call Aarav today. Follow-up due, father decides.
Hostel fee in two parts?
CSE · father decides · hostel
B.Tech Civil is filling slowly. Offer it to the CSE waitlist before Round 3.
Triggers, conditions and actions on a canvas — assign, follow up, or send from an approved template. Every run is logged on the lead.
Most admission insight arrives once the students have already chosen. Smart alerts on your data, plus what Superbot hears on calls, surface the signal the same day, the same week, the same month.
Before anything goes out, SB AURA checks what each student agreed to and who must not be contacted. Consent is recorded by purpose; do-not-contact lists are applied on every channel.
Not custom fields on a sales CRM. The way Indian institutes actually admit is modelled in the product: weighted merit, category and quota seat matrices, rounds with upgrades and forfeits, and fees paid by UPI.
National, state and your own.
Weights and tie-breaks you publish.
By category and quota, live.
Dry run, allot, upgrade, publish.
Every kind of institute admits differently. Pick your vertical and see how SB AURA runs your season.
Leadership, admissions heads, counsellors and finance work on the same student record, each with the screen they need.
A spreadsheet stores names. A general CRM tracks leads. SB AURA runs the whole admission.
Controls built into every record, so leadership, auditors and families can trust the numbers.
A walkthrough on your own programmes, a dry run of your current data, and a first-cycle plan agreed with your team.